Disclaimer

This presentation contains forward-looking statements within the meaning of the federal securities laws. Forward-looking statements include statements relating to our financial guidance and key drivers thereof, the timing and impact of our new and planned initiatives, including our free shipping program, anticipated launch of our unified ad platform, and our planned acquisition of Reverb, the anticipated impact of our product launches on conversion rates and our future financial results, and the timing of our full migration to Google Cloud. Forward-looking statements include all statements that are not historical facts. In some cases, forward-looking statements can be identified by terms such as “anticipates,” “believes,” “could,” “estimates,” “expects,” “may,” “plans,” “will,” “intends,” or similar expressions and the negatives of those words.

Forward-looking statements involve substantial risks and uncertainties that may cause actual results to differ materially from those that we expect. These risks and uncertainties include: (1) the fluctuation of our quarterly operating results; (2) our ability to implement our business strategy; (3) our ability to attract and retain an active and engaged community of Etsy sellers and Etsy buyers; (4) our history of operating losses;(5) macroeconomic events that are outside of our control; (6) our ability to recruit and retain employees; (7) the importance to our success of the trustworthiness of our marketplace and the connections within our community; (8) our ability to enhance our current offerings and develop new offerings to respond to the changing needs of Etsy sellers and Etsy buyers; (9) the effectiveness of our marketing efforts; (10) the effectiveness of our mobile solutions for Etsy sellers and Etsy buyers; (11) our ability to expand our business in our core geographic markets; (12) regulation in the area of privacy and protection of user data; (13) our dependence on third-party payment providers; (14) acquisitions which may prove unsuccessful or divert management attention, including our potential acquisition of Reverb; and (15) the potential misuse or disclosure of sensitive information about members of our community and the potential for cyber-attacks. These risks and uncertainties are more fully described in our filings with the Securities and Exchange Commission, including in the section entitled “Risk Factors” in our Quarterly Report on Form 10-Q for the quarter ended March 31, 2019, and subsequent reports that we file with the Securities and Exchange Commission. Moreover, we operate in a very competitive and rapidly changing environment. New risks emerge from time to time. It is not possible for our management to predict all risks, nor can we assess the impact of all factors on our business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements we may make. In light of these risks, uncertainties and assumptions, we cannot guarantee future results, levels of activity, performance, achievements or events and circumstances reflected in the forward-looking statements will occur. Forward-looking statements represent our beliefs and assumptions only as of the date of this presentation. We disclaim any obligation to update forward-looking statements.

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Etsy Names Ryan Scott Chief Marketing Officer

June 03, 2019
Seasoned e-commerce marketing executive joins to further drive growth of the global brand

BROOKLYN, N.Y., June 3, 2019 /PRNewswire/ -- Etsy, Inc. (NASDAQ: ETSY), the global marketplace for unique and creative goods, has named Ryan Scott Chief Marketing Officer, effective June 24, 2019. Formerly CMO of Slice, the leading digital marketplace for pizza ordering, Scott has nearly two decades of marketing and e-commerce experience, including leadership roles at Grubhub (Seamless), SoulCycle, and Pond5.

In this newly-created position, Scott will have global responsibility for the company's digital marketing, advertising, brand, communications, and market research and international growth initiatives, as Etsy scales its brand and performance marketing operations. He will be based at Etsy's headquarters in Brooklyn, NY and report to CEO Josh Silverman.

"Ryan is a true master of his craft, with a strong understanding of marketplace dynamics, deep technical expertise for driving customer acquisition and frequency and a passion for brand-building," said Silverman.  "He has a terrific track record building and developing world-class, high-performing teams. His skill set is ideally suited to telling the story of what makes Etsy so special through growth initiatives aimed at attracting and building deeper relationships with customers. We couldn't be more excited to have Ryan join Etsy."

"From my first conversations with Josh and the team, I was excited about the opportunity to help Etsy further grow its iconic, global brand," said Scott. "Etsy enables creative entrepreneurs to connect with buyers worldwide. I'm excited about the great possibilities to come, specifically related to supporting Etsy's transition to full-funnel marketing as a key lever of growth."

Scott brings extensive management and marketing expertise to his new role. As CMO of Slice, he was responsible for leading the end-to-end consumer experience, including product development, as well as growing brand affinity and user adoption.  Prior to joining Slice, Scott was the CMO of SoulCycle, where he expanded the brand into digital media and performance marketing, and held the position of Co-CEO at Pond5, a marketplace for royalty-free media.  While there, Scott rebranded the company and built its sales and marketing teams. Previously, Scott spearheaded marketing and operations at Seamless as the company's first CMO, repositioning the brand to consumers, including changing its name to Seamless, and driving rapid mobile adoption and market expansion through its merger with Grubhub in 2013.

About Etsy
Etsy, Inc. is the global marketplace for unique and creative goods. Our mission is to keep commerce human, and we're committed to using the power of business to strengthen communities and empower people. We connect millions of buyers and sellers from nearly every country in the world. Buyers come to Etsy to be inspired and delighted by items that are crafted and curated by creative entrepreneurs. For sellers, we offer a range of tools and services that address key business needs.

Etsy was founded in 2005 and is headquartered in Brooklyn, New York.

Contacts:
Investor Relations Contact:
Etsy, Deb Wasser, Vice President, Investor Relations: dwasser@etsy.com

Media Relations Contact:
Etsy, Kelly Clausen, Director, Corporate Communications: kclausen@etsy.com

Cautionary Statement Regarding Forward-Looking Statements
Forward-looking statements include all statements that are not historical fact, including the  ability of management to drive key initiatives and full funnel marketing as a lever for growth. Forward-looking statements involve substantial risks and uncertainties that may cause actual results to differ materially from expectations. These risks and uncertainties include the execution of our business strategy, the success of our marketing efforts, the growth and performance of our platform, and other risks and uncertainties that are more fully described in our filings with the Securities and Exchange Commission, including in the section entitled "Risk Factors" in our Quarterly Report on Form 10-Q for the quarter ended March 31, 2019 and subsequent reports that we file with the Securities and Exchange Commission.

Forward-looking statements represent our beliefs and assumptions only as of the date of this press release. We disclaim any obligation to update forward-looking statements, except as required by law.

Cision View original content:http://www.prnewswire.com/news-releases/etsy-names-ryan-scott-chief-marketing-officer-300860345.html

SOURCE Etsy

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